Managed AI

AI that works.
And a team that answers for it.

Anyone can sign up for an AI tool. Making it work inside a real business, trained on your data, connected to your systems, and checked every month, is the part that keeps failing. We build it, we run it, and we stay accountable for it.

35+Years building technology
1,000+Clients served
3Offices, 3 continents
HumanReviewed, every month

The Problem

Most AI projects don’t fail at launch.
They fail in week three.

The tools are good. The results are patchy. Here is where it usually goes wrong.

01

Tools nobody connected

A chatbot here, a writing tool there. None of them talk to your CRM, your inbox, or each other, so your team ends up copy-pasting between tabs.

02

Nobody owns it

Someone set it up once. Then the prompts drift, the answers go stale, and no one is checking whether it still does what it should.

03

Generic by default

Off-the-shelf AI knows the internet, not your pricing, your policies, or your tone. It sounds fine, right up until a customer catches it being wrong.

The gap between “AI exists” and “AI works here” is the job we do.

The Managed AI Model

We treat AI like infrastructure,
the way an IT team treats servers.

You would not buy a server and never look at it again. AI needs the same care: someone watching quality, fixing drift, and improving it as your business changes. That is what the monthly work covers.

01

Audit

We find the manual work actually worth automating, and just as importantly, what isn’t.

02

Build

We train the system on your data and wire it into the tools you already use.

03

Run

We monitor answer quality, catch drift, handle updates, and route exceptions to a person.

04

Improve

We review results with you each month and expand what is working.

What stays in your control

  • You approve what the AI is allowed to do and say.
  • You decide which data the system can access.
  • A person reviews anything the AI is unsure about.
01 Audit 02 Build 03 Run 04 Improve MANAGED AI You own the outcome. We own the system.

What We Build

Four kinds of AI system.
Each one built, run, and reviewed by us.

Each is available on its own or as part of a wider engagement. All of them sit inside the managed model above.

Assistants Anrim Assistant Online now Do you deliver to Alexandria? Yes, same-day delivery before 5 PM. Want me to place an order? Yes, the blue one, size M Added to your cart. Sending the payment link now. Type a message… Trained on yourproduct catalog Hands off to aperson if unsure

01 · Conversational AI

AI assistants for your customers

Your website, app, or WhatsApp number, answered by an assistant that knows your products and policies, qualifies leads, and takes orders. When it is unsure, it hands over to your team with the whole conversation already summarised.

  • Trained on your catalog, pricing, FAQs, and tone of voice
  • WhatsApp, website chat, email, and in-app
  • Arabic, English, and other languages
  • Monthly report on the questions it could not answer
Talk to us about assistants
Workflows New inquiry WhatsApp · email AI classifies intent + urgency Update CRM Lead saved Draft reply In your voice Alert team If it is urgent Reviewed & logged Every step logged. Every exception routed to a person.

02 · Process Automation

Workflow automation that runs quietly

Most businesses lose hours every week to work that follows the same steps each time. We map the steps, build the automation across your existing tools, and keep it running as those tools change.

  • Content pipelines: a month of on-brand posts from one short brief
  • Proposal, quote, and report drafting from a simple form
  • CRM, email, invoicing, and inventory kept in sync
  • Alerts and dashboards so you see problems early
Discuss workflow automation
Voice Live call CUSTOMER I was charged twice for the same order. SUGGESTED REPLY I can see the duplicate charge. I am refunding it right now. Agent approves SENTIMENT Improving Frustrated at start, calm now AFTER THE CALL Summary written Logged to CRM Follow-up set

03 · Voice & Call Intelligence

Call center AI

The best call centers pair people with AI: the AI handles routine calls and preparation, the people handle judgment and empathy. We build both halves, including the analysis that shows what customers are actually calling about.

  • Voice agents for inbound calls and routing
  • Live suggested replies for your agents
  • Automatic call summaries written into your CRM
  • Sentiment and quality scoring across every call
Explore call center AI
Custom Lead scoring · custom model New leads Scored as high priority Follow-ups due Lead quality, last 8 weeks Top leads today A A B B C

04 · Bespoke AI

Custom AI for your industry

Some problems have no off-the-shelf answer. We build custom systems around your data and rules: scoring, recommendations, document handling, and internal tools your team actually opens every day.

  • Lead scoring and property or product matching
  • Document reading, summarising, and data extraction
  • Internal assistants that answer from your own files
  • Anomaly flags and automated reporting
Discuss a custom project

Where To Start

Five tasks that usually eat
five hours a week or more.

You do not need an “AI strategy” first. Pick one painful task and prove it works. These are the ones we are asked about most.

Starting point 1

Customer inquiries

Someone reads every WhatsApp, email, and DM, and types the same answers again and again.

We put an assistant on the front line and hand off the hard ones.

Starting point 2

Social media content

A blank screen every Monday, and the first thing to slip when things get busy.

One short brief a month becomes a full month of on-brand posts.

Starting point 3

Proposals and documents

Senior people rewriting near-identical proposals and quotes by hand.

Fill in a short form, get a branded draft built from your best past work.

Starting point 4

Reporting

Numbers pulled from three tools, pasted into a spreadsheet, summarised by hand.

A written summary lands in your inbox every Monday, with anything unusual flagged.

Starting point 5

Hiring and screening

Dozens of CVs per role, most skimmed in seconds, good candidates missed.

A ranked shortlist with reasons, and interview scheduling handled.

Something else eating your week?

Describe it in a sentence. We will tell you honestly whether AI is the right fix.

Tell Us About It

Working Together

Start small.
Grow it once it has earned it.

No long discovery phase and no big-bang rollout. Three steps, each one a clear decision point for you.

Step 1

Discovery call

Free, about 30 minutes

  • We learn where your team’s time actually goes
  • We tell you honestly what AI can and cannot do there
  • You leave with a shortlist, whether or not you hire us

Step 2

Pilot build

One process, fixed scope

  • We build one system around one painful task
  • Trained on your data, connected to your tools
  • Tested with your real cases before it goes live
  • Success measures agreed in writing up front

Step 3

Managed AI

Monthly, once it is proven

  • We monitor quality and fix drift
  • We handle updates as tools and models change
  • Monthly review of results with you
  • We expand to the next process when you are ready

Pricing is shared after the discovery call, once we know the scope.

Where It Fits

Any business with repeat work
and a lot of conversations.

  • Retail & e-commerce
  • Clinics & healthcare
  • Real estate
  • Financial services
  • Media & broadcasting
  • Hospitality & travel
  • Education & training
  • Non-profits & government

Questions

What people ask before they start.

Do we have to replace the tools we already use?

No. We connect AI to what you already have: your website, WhatsApp, CRM, email, and phone system. Replacing tools is only worth suggesting when the existing one is genuinely the problem.

What happens when the AI gets something wrong?

We design for it. The system is limited to what you approve, it hands over to a person when it is unsure, and we review its mistakes every month and correct them. That review is a large part of what the monthly work is for.

Who controls our data?

You do. You decide which data the system can access, and we agree how it is handled before we build anything. We will walk you through the specifics for your setup on the discovery call.

Can we start with just one process?

That is how we recommend starting. One painful task, one pilot, clear success measures. If it works, we expand. If it does not, you have spent very little to find out.

Why use Anrim instead of doing it ourselves with an AI tool?

You can, and for simple tasks it may be enough. What we add is the part that usually stalls: connecting it to your systems, training it on your real information, and someone being responsible for it after launch. We have spent 35 years building and maintaining business technology, and that habit carries over.

Let’s Talk

Tell us what is eating your team’s week.
We will tell you what to automate, and what not to.

A free 30-minute call. No pitch deck, no pressure, and an honest read on where AI would genuinely help.

Prefer to write first? start@anrim.com · +1 (689) 333-8195 · WhatsApp Cairo

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